Magic

Core Set Marketing Campaign

Project Overview

Develop a compelling storyline launch video and marketing materials for Magic: The Gathering launch campaign for new Core Set. 

My Role

Creative, Art Director and Designer. Partnered with copywriter and Producer Kurt Isensee on this project. We concepted and executed the campaign as a team.  Creative Director - Mark Jessup.

Sample of marketing materials I designed for the campaign

PAX Prime showbook ad

A Magic: The Gathering coloring book designed with a partnership with Pinney Arcade.